Healthcare services have always featured as a necessity - a necessity which often features the latest innovations in technology. However, rather than face disruption thanks to new competitors entering the industry, it's the drive to improve patient experience which puts the need for evolving technology at the forefront of this sector’s future.
As the digital world infiltrates all facets of patient life, rethinking how we do healthcare, and rethinking in terms of adapting to the patient, is key. That’s why on all fronts of the digitalisation of the industry, the consumer’s interactions with healthcare and its operations are forecasted as the future of the sector.
And we can see that future.
The healthcare industry might be set for a consumer-centric future, but this doesn’t extend as far as the hospital doors, nor the waiting room of your local GP.
Rethinking operations in the industry starts with collaboration among all members of the team, and this starts with the technology behind the scenes.
Shared digital platforms via micro-services personalise the experience for both the patient and the clinician, automating those vital yet tedious tasks which take time away from their care responsibilities.
Even platforms like email can ensure the secure transferral of data between teams, guaranteeing patient data retrieval and analysis is swifter and safer.
And that’s what matters, right?
Beyond collaboration, working with the patients via technology is key to encouraging the personalisation of healthcare. This is a must in this industry. This is especially true as healthcare is no longer only accessible via visiting your GP: patients expect healthcare on their own terms.
And it’s digitalisation that can bridge this gap.
Data-driven insights, for example, are key for supporting patient experience in-hospital, such as pinpointing meal choices and other preferences to personalise the experience.
Consequently, patient demands are driving further need for digital maturity via technology such as social, mobile, analytics and the cloud.
The future of the healthcare industry isn’t about technology, or the patient - it’s about both.
Michael Garcia Director of Marketing, Answering Legal
For those with an ear to the ground, this process is also known as a Digital Transformation.
A Digital Transformation rethinks how you manage your employees, your clients’ and business’ data, and how you carry out your business operations. Or, in simple terms, a DT is the technological revamp your business needs to stay competitive.
Healthcare is about one thing: the patient. Mirroring a variety of other industries undergoing their own digital transformations, the customer comes first. However, other industries typically use data-driven insights to garner more customers.
It's no longer about serving the patient’s needs - it’s about the patient’s needs directing your actions.
Central to this technological revolution is technology that goes beyond social, mobile, analytic and cloud computing, with distributed ledger technology, AI, and quantum computing entering the fore, too. Fundamentally, this industry is forecasted to focus on creating personalised care informed by the patient which drives efficiency. Real-time updates of vital information are now firmly within the industry’s grasp - and that includes everyone that is operating within it.
Bringing all facets of the industry together is key to streamlining operations and improving efficiency. This draws more attention to those who need it the most: the patient. If you don’t secure this via digitalisation, your business’ survival will be in question.
GUARANTEE TRUST VIA TRANSPARENCY
Keeping your patients healthy - and satisfied - might be the aim of this industry, but to guarantee this, the transparency of care must be available. With accessibility secured by digital technologies, trust can be earned.
TAKE YOUR CLINICAL CARE VIRTUAL
Going digital doesn’t mean upgrading to email and plugging into the cloud - with apps and video call technologies increasingly used by your patients, consultations no longer have to be in-person, and can fit the patient.
IMPROVE EXPERIENCE VIA INSIGHTS
Data-driven insights are typically harnessed for marketing opportunities, enticing the customer with the personal touch; but the personal touch is now dedicated to the patient they’re when in hospital.
AIM FOR CONVENIENCE
Consumers want convenience. From their retail experiences, to their hospital stays, convenient care in terms of making appointments and location is key to securing satisfaction.
ENGAGE THE ENTIRE TEAM VIA COLLABORATION
Teamwork makes the dreamwork - and technology makes it more so. Engage your patients with a smoother, speedier experience devoted to sourcing the solutions they expect by promoting collaboration on all fronts.
IMPROVE TRUST WITH YOUR DIGITAL IDENTITY
By ensuring the transparency of your healthcare practices via patient technology, you can guarantee a level of trust the healthcare industry isn’t always known for.
ELEVATE EFFICIENCY WITH INCREASED COLLABORATION
Tools with collaboration in mind fit large businesses the best, tying together multiple busy departments to boost communication and automate the processes which detract from patient care.
DELIVER DATA THAT’S UP-TO-DATE
With technology bringing together patients, clinicians, and the back office, you can ensure the swift transferal of secure information to promote communication and efficiency.
TRUST CAN DECREASE STRESS ON THE INDUSTRY
Thanks to a variety of outlets of the industry now online, patients need not put the typical strain on services. Patient trust can reduce health issues by capturing said-issues before they escalate.
Taking things technological might be set to shake this forward-thinking industry to its core, but with Lolly at every step of the way, breathing life back into your business need not be as complex as it sounds. In fact, with our tech-team assessing your business’ exact needs and walking you through each step, you don’t need a map, either! But, if you do fancy finding your way around tomorrow’s business technology, you can start here.
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