The natural resources industry has always required a hands-on team to perform its operations and navigate its future, but with an ever competitive set of contenders disrupting the industry - and industry-based challenges to confront such as commodity prices - staying agile requires a digital perspective.
A perspective we just so happen to have.
Central to the technological overhaul required to stay competitive in this industry is discovering new avenues for growth that can match the speed and the scale of new contenders, and protecting your workforce via innovation.
Rethinking operations in alignment with the future doesn’t just refer to your products - tap into AI, the IoT, and analytics to manage operations and protect your workforce. Innovation is no longer just about the customer.
Speaking of your workforce: streamline the entire business, from one end of the supply chain to the other, with tech solutions designed to encourage data-driven insights and provide a new perspective at-pace.
Unleash the power of relevance via technologies dedicated to connectivity and engagement that put your customer first. Data-driven insights can tap into exactly what your customer wants, and when they want it.
There’s two sides to every story, and this particular tale starts with the operations dedicated to natural resources.
Although digital transformations typically begin with customer insights, how your business produces its products starts your transformation. Fundamental to this is sourcing technology that provides up-to-date insights into minute-by-minute operations.
AI, the Internet of Things, and cloud-based solutions forge a link between head office and those conducting operations.
Any problems? Solved.
Issues with safety? Sorted.
Real-time insight into your business - from boardroom to building materials - is set to be the technological core of your business. And it’s about time you tapped into it.
The customer is always right, right?
Beyond sourcing innovation for your operations is finding avenues for the technological overhaul via your customer.
You can finally reveal what they are looking for in your products, and align them with these new products from the moment data syncs up with the head office.
With data-driven insights discovered by technology also utilised for your operations, you can detect the minor changes in their needs in real-time, staying competitive in an ever-changing field, and meeting demands before they even know what they want.
By paralleling this with your marketing and sales technique, you can achieve the relevancy that you need to stay agile amongst your new competition.
Michael Garcia Director of Marketing, Answering Legal
It’s a simple concept: no two industries are the same. That being said, the natural resources industry does connect with the core principles of digital transformations shared by other sectors: customer engagement, personalisation, and improved efficiency.
Yet it's that last component which takes up the largest portion of attention.
For those with an ear to the ground, this process is also known as a Digital Transformation. A Digital Transformation rethinks how you manage your employees, your clients’ and business’ data, and how you carry out your business operations. Or, in simple terms, a DT is the technological revamp your business needs to stay competitive.
As this industry is fuelled by a drive to stay competitive via innovate modes of operation, the technological overhauls that are required centralise around this. Efficiency is at the core of your business’ future.
And the fundamental pillar supporting this is intelligent analytics that combine your data-driven insights with the brains of a computing technology, with a human perspective. From there, managing your business' new operations can be balanced with managing both marketing and sales - the other side of the coin.
It might look complex, but we specialise in this balancing act.
FUEL DISRUPTIVE GROWTH
Harness the power of digital technology and unveil your customer’s expectations via computing, and adapt to their changing desires in a disrupted industry.
STRATEGISE VIA CUSTOMER CHANNELS
Rethink your battleplan with technologies that can ascertain your customer’s needs and the new channels to market. Discovering marketing strategies that can align with relevancy is the future of this industry.
REDEFINE YOUR AGILITY
Meet the need for personalisation with new operating models which take into account the digital era, and align with the customer at every stage of the production and marketing process.
IDENTIFY CUSTOMER INSIGHT VIA SUPPLY CHAIN MANAGEMENT
Outside of operating models forging a link with customer demands, ensuring the whole supply chain is tuned into customer service is central to ensuring products and processes conform to their needs.
INNOVATION EQUALS ENGAGEMENT
Connecting with customers is no longer about loud advertising with bright colours and catchy taglines: being at the forefront of digitalisation is how you can create trust with potential clients.
SYNC WITH THE WHOLE SUPPLY CHAIN
Engage with the customer’s changing needs on a whole new level by hardwiring the entire supply chain with necessary tech to detect trends. Staying competitive starts with staying alert.
RECONNECT YOUR OPERATIONS
Rethink manual labour via digital solutions that can connect the manpower with data-driven insights. Discover risks, recommended actions, and maintenance solutions that can keep you up-to-speed with competitors.
DIGITALISE THE PLANT
Put the Internet of Things at the forefront of your digitalisation and strategise for a connected business; from operations to head office, streamline your business via quick solutions and real-time updates.
INCLUDE THE EMPLOYEES AND EXECUTIVES
Efficiency doesn’t just rethink your operations - it revamps the Chief Financial Officer’s 9-to-5, too. By unlocking the potential of technology via your executives, the supply chain’s overhaul can be completed, streamlining all facets of your business.
Taking things technological might seem a challenging feat set to rock your natural resources company to its foundations, but with Lolly at every step of the way, navigating the uncharted territory need not detract from your business. In fact, with our tech-team assessing your business’ exact needs and walking you through each step, you don’t need an map, either! But, if you do fancy finding your way around the future of your business, you can start here.
Join global leaders who depend on Lolly Co to transform their businesses with advanced technology & automation.
Discover how digital transformation can help your business accelerate by reaching new technological heights via a free consultation with one of our expert consultants.
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