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For those making waves in the private equity sector, a simple premise has always been followed: buy stakes in companies at a low price, and sell them for high one. But these waves will barely be making a splash in the incoming tide of digitalisation for private equity investors and private equity clients.
Value creation is now the future of this sector.
Central to this technological overhaul is not simply building on your business’ own digital capabilities, but aligning with strategic partners that can sketch out a roadmap to keep you agile against your competitors. Given the rise of disruption in this sector, finding outlets for innovation is the lifeforce of your business’ survival.
Are you ready?
There’s two sides to every story - and this particular tale starts with the operations of private equity firms. The digitalisation process starts from the inside of the firms, altering the technology ecosystem fuelling their products and services, and infiltrating their marketing and customer service capabilities.
At the centre of this is not necessarily any specific technologies, but the introduction of a strategy tailored to your firm that aligns your technology from the portfolio company to the private equity funds. By introducing the concept of a chief information officer, a roadmap for technological innovation can be drawn up that is specific to the firm and the businesses it serves.
Transforming business models, locating opportunities for an efficiency boost, as well as sourcing cybersecurity is forecasted. Balancing the ever-changing technological trends for your operations and for the customer are feats not to be taken lightly.
What your business can do for your customers is one flip of the coin.
But understanding how to tailor this process of provision to your clientele’s needs and wants - including when they inevitably change - is a specific outlet for digitalisation.
This centres around sourcing customer engagement via digital channels to promote a client-firm relationship throughout the entire customer journey. The shift towards solutions also needs to be addressed with firm-specific technology that can harness the true potential of your team and your business.
Private equity firms might not be as customer-driven as sectors alternative to the private equity industry, such as the retail sector, but now more than ever the customer is always right.
Director of Technology, Simply Brands
For those with an ear to the ground, our services carry out a Digital Transformation.
A Digital Transformation rethinks how you manage your employees', your clients' and business’ data, and how you carry out your business operations. Or, in simple terms, a DT is the technological revamp your business needs to stay competitive.
The private equity sector might anchor itself as unique when compared to other industries, but it is still set for the changes witnessed by a variety of other industries. In fact, more so than others, consulting firms have noticed that there is a renewed focus on securing a competitive edge in such a complex and bustling sector.
Although specific technology is not pinpointed as is with other sectors, the focus here is on creating a technological culture that pivots on the need for transformation. With an operational alteration that is championed by a chief information officer, the entire supply chain behind your firm can contribute to and access the full potential of digitalisation, whether it starts with your marketing department or reinvents your management teams. We also provide insight via commercial due diligence.
Only recently has analytics, automation, the cloud, and the Internet of Things been integrated into the industry’s technological stance. And only recently have your competitors realised the importance of staying one step ahead.
You need to keep up. And our consultants can set the pace.
TAKE YOUR CLIENTS ONLINE
Engage your clients with experiences dedicated to their personal needs and preferences; it’s time to rethink your financial services' to marketing and sales.
WORK FOR YOUR WORKFORCE
Your clients want answers, and they want them now. Keep your clientele in-tow with a workforce reinvigorated by digitalisation, improving their efficiency with customers looking for those answers.
TRANSFORM YOUR TECH, TOO
The personal touch isn’t just for the clientele. Transform your tech and your operations to create solutions fine-tuned for your business.
FUNNEL YOUR CLIENTELE
Money and marketing - they seem to go hand-in-hand. By providing an intensive marketing technique that guides your clientele through to your business, you can keep them engaged.
ENGAGE VIA THE ENTIRE SUPPLY CHAIN
By ensuring each member of the team has sufficient knowledge to support customers, you can fix issues, and find solutions faster, all the while upholding engagement.
STREAMLINE VIA THE STATS
Draw in customers with digital insights that harness data with greater accuracy and integration. Align each move you make for your clientele with the statistics.
FOLLOW THE LEADER
A DT is no simple feat. But with a chief information officer guiding your business through the entire process, your team doesn’t have to swap out their responsibilities for introducing the technology themselves.
Re-imagine your business’ core-operating models in alignment with your new-found digital capabilities, all the while putting your customers first. Streamline your business, and stick with your clientele.
NAVIGATE DIFFICULTY WITH DIGITALISATION
Reboot your entire business and follow a new navigation set to take on the challenges of regulations, costs and compliance. Cut corners, and cut costs at the same time.
+ What is the private equity sector?
The private equity sector includes firms that operate in an alternative investment class and focus on capital that is not listed on a public exchange. Private equity includes the funds and investors that directly invest in private companies or that buyout public companies.
+ Is the private equity sector growing?
Recently investors have forecasted favourable opportunities for the private equity sector due to the global growth of private equity net asset value. Despite the Covid-19 pandemic, investments have not stopped. They have slowed, but for distressed debt and other situations, capital calls will increase. It is not forecasted to struggle for long, and is predicted to return to its former growth.
+ What is the future of the private equity industry?
The private equity sector is forecasted to continue its steady growth past Coronavirus, and politically motivated strip sales will alter the operations of private equity firms. Yet despite this, a reliance on government support to survive the downturn created by Covid-19 will be a recurring trend for the future.
+ What are the trends in the private equity industry?
Specifically the trends for the private equity sector include surges in European private equity activity, increasing levels of competition, a growing reliance on data analytics and big data, and a focus on Germany as the best country in the EU for PE investments.
+ How is technology changing the private equity industry?
So far, digital innovations have prioritised digital know-how for private equity firms and created a competitive advantage based on data-driven insights, lead to chief digital officers infiltrating the offices of PE firms across the globe, and put data-driven technologies at the fore of the sector.
Taking things technological might seem a challenging feat set to put your troops through their paces, but with Lolly Co at every step of the way, navigating the new territory need not be difficult. In fact, with our tech-team assessing your business’ exact needs and walking you through each step, you don’t need a map, either! But, if you do fancy finding your way around tomorrow’s business technology, you can start here.
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