It’s time to personalise software.

The software industry is renowned for its forward-thinking approach to business. With the latest technology at its core, it's no stranger to the concept of digitalisation. In fact, that’s the basis of the industry! Nevertheless, in such a readily-disrupted industry, maintaining a competitive edge is a necessity - a necessity that can be achieved via innovation and software consultants.

Sourcing ways to work faster is the basis of this, and can be applied to a variety of platforms including geospatial platforms, software development platforms, commerce platforms, and advertising platforms. Yet despite many shared concerns, each takes a different approach to how it perceives and handles its future.

But we know exactly how to deal with yours.

three employees talking together with laptops in an open office environment
two employees talking with code on screen behind them
male developer working on computer and laptop in an office
Engineer Your Business For The Digital Age

Keeping up with changing customer demands via strategies, capability development, and rethinking business models might appear to be quite a feat, but our software developers like a challenge - and so does your business.

Re-discover What Makes You Relevant

Edge out the other software companies with a focus on growth - a focus that needs your business to be customer-centric. You need to keep your projects relevant, and you need to increase revenue; we know how to do both of those things.

It’s All About Customer Experience

Technological transformation rests on consumer experience, and this extends far beyond your custom software itself. Harnessing the power of content and connection with customers via our software development services is key to your business’ future success.

On The Production Line

There’s two sides to every story - and this particular tale starts with how your business operates. That being said, this is by no means a simple path to follow, and is specific to the variety of businesses that are operating in this industry. That's where our software consulting services come in.

Nevertheless, what they all share is the need to work faster and work better in an industry versed in shake-ups.

Across the board, autonomous technologies and creating a culture of innovation in a business are the most common consequences of harnessing the power of digitalisation.

By utilising autonomous and intelligent technologies through custom software, instilling digitalisation all the way up the supply chain, and plugging into the cloud, your business can partake in the ebb and flow this industry is set to face.

And this tide is coming in.

two employees in meeting laughing
employees smiling at each other and one making notes in offcie
male employee using laptop next to servers
male employee looking at plans and diagram on a whiteboard
employees in desk talking and smiling at each other
woman putting post-its up on a clear board
For The Customer

Despite the shifts currently being encountered by this industry, the tectonic technological movements don’t just cause an earthquake in your operations; your customers are to see a magnitude of changes in their experiences, too.

And that’s because it's their satisfaction that makes up the other side of the coin.

Although all types of software and platform businesses should be reaping the rewards of taking things technological, businesses specialising in advertising and commerce must be focusing a majority of their attention to user experience and engagement as a part of their business goals.

Central to this is your content, special features, UX via technology, and digital performance via a seamless website.

Efficiency isn’t just for your team - it’s for your customers, too. Our software consultancy can provide just that.

Jeremy Garcia - Simply Brands
Anyone with a growing business needs technology in order to succeed. Our internal team productivity jumped by over 241% thanks to the tools and code that Lolly Co produced.
Jeremy Garcia - Simply Brands

Jeremy Garcia
Director of Technology, Simply Brands

You're in good company
slack logo
coursera logo
siemens logo
netgear logo
web com logo
citi logo
log me in logo
totango logo
HP logo
sap logo
cloudflare logo
tipalti logo
employee smiling at another in an office
two women looking at documents on a desk in an office
Do You Dare Go Digital?

For those with an ear to the ground, this process is also known as a Digital Transformation. A Digital Transformation rethinks how you manage your employees, your clients’ and business’ data, and how you carry out your business operations. Or, in simple terms, a DT is the technological revamp your business needs to stay competitive.

The software industry is about one thing, and one thing only: technology. It follows that a digital transformation doesn’t necessarily fit an industry that has built itself off of finding innovative new ways to adapt and go beyond competitors disrupting the industry via custom software development. But sourcing solutions specific to your business can’t hurt, can they?

Geospatial platforms, for example, need to harness the power of autonomous vehicles and location intelligence, and they need to harness it fast in such an agile and on-trend area of this industry.

Developer platforms, on the other hand, need to tap into their ecosystem - that is, their team. Designing and launching innovations is key to their success.

Webscale platforms buck the trend by focusing on the cloud, ensuring connectivity in all corners of the globe. And finally, advertising and commerce platforms need to tap into the customers’ needs via analytics and monetisation of content.

So - what’s your next move?

Put Personalisation At The Fore Of Your Business

Customer might be king, but your content is, too. In fact, your top-notch content exists to draw in the customer, and keep them elevated in their rightful throne as the centre of your attention.

It’s time to re-design your platform specifically for your clientele: rethink your business in alignment with growth and monetisation to find and follow new avenues of revenue that keep your customer at the forefront of your focus via relevancy.

Utilise the potential for as-a-service products and monetise product features that exist purely for your customers’ satisfaction in an ever more demanding digital world.

employees working on laptops in a row in office
women using whiteboard and smiling at each other
employees coding on computer screen and pointing at it
woman post its on a board and writing on one
two employees looking at document and talking
employees looking at coding on computer and pointing at it
Engage With The Need For Engagement

Keeping customers on their toes is one way to secure clients, but promising transparency and trust is how you retain them. Harness the power of data-driven insights for the customer, not just for your business.

If only you could pinpoint what your customers want, and when they want it... Unleash the power of intelligent technology that can help you reform your operations and workforce towards what’ll keep you competitive.

Producing customer-oriented content can reel ‘em in and keep ‘em hooked on your relevant products. But with malware scanning and moderation platforms, keeping tabs on inappropriate content has never been easier.

Enforce Efficiency Via Technology

If one thing’s for sure, staying relevant is key to keeping competitive in a disrupted industry. And in order to stay relevant, instilling a customer-centric mindset across the entire team is key to efficiently producing the right products.

An obstacle often encountered by tech-based teams is their mix of responsibilities. Cut through the chaos with an intelligent workforce that schedules and monitors capacity across large teams.

Unveil the power of automation and AI to keep your workflow under control and ensure that it always meets the changing tide of demand. It’s not just your products and services that need the technological touch.

two employees using computer and tablet for coding
man on phone in office smiling
two employees looking at computer and talking

+ What is the software sector?

It includes businesses that develop, maintain, and publish software. They are typically either maintenance based, or cloud based. This sector also extends to businesses that provide software services such as training, documentation, consulting, and the recovery of data.

+ Is the software sector growing?

Both edge and cloud computing is helping to grow this sector as the Covid-19 pandemic forces businesses to turn to custom software and technology to survive disruption. Investment in such software and rise of dependency on it has further pushed up its spike in growth.

+ What is the future of the software industry?

The software sector and its operations has founded the future of other sectors currently operating - but for this sector, moving to an as-a-service business model that enhances the user experience is essential to developing high-quality products and services.

+ What are the trends in the software industry?

The most popular trends captured by this sector include edge computing and cloud computing, as well as AI and data analytics to source insights into the customer’s exact needs and wants. Another trend to be harnessed by software development firms is that of local data processing software which can slash costs.

+ How is technology changing the software industry?

The software sector is just one piece of the digital revolution that is currently reshaping businesses around the globe. The software in turn helps offshoot innovation, sparking more rapid changes to solutions and software not just for this sector but for the economy as a whole.

woman using tablet next to servers
We're Re-Writing The Software & Platforms Industry

Taking things technological might seem a challenging feat set to rock your tech firm to its foundations, but with Lolly Co at every step of the way, navigating the uncharted territory need not detract from your services. In fact, with our tech-team assessing your exact needs and walking you through each step, you don’t need a map, either! But, if you do fancy finding your way around the future of the industry, you can start here.